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THE VIDEO
BUSINESS CARD An Idea Whose Time Has Come ![]() |
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Are you looking for a business, but don't want to be in the service industry, or work the long hours of retail? Are you looking for something new and different, and has the WOW factor? Then you might want to consider a Video
Business Card Distributorship. The Video Business Card (VBC) is one of the hottest new marketing tools for small businesses and professionals available today, as featured on NBC and ABC News.
The VBC is a CD about the size of a paper business card, and it has all the standard contact info on the label, but that's where the similarities stop. This 21st Century marketing tool has a 60-90 second personal video message from the business person or professional stating the reasons people should do business with him or her. It also drives people to the business web site because there is a direct link to the site, as well as a direct e-mail link so prospective clients can easily contact you for more information or to schedule an appointment. It is even possible to put the company brochure right on the card and people can read it or print it out directly from the VBC. Edward Zito, creator of the VBC and President of Infinite Marketing, the company providing the distributorships opportunity says, "Just handing them out creates a positive reaction. People are always saying, 'Wow, what a great idea', and typically ask permission if they can keep it. The perceived value is amazing. When was the last time anyone asked you if they could keep your marketing materials?" VBC clients are also touting the benefits and return-on-investment they are realizing. Dr. George Waring, a leading LASIK eye surgeon based in Atlanta, purchased 15,000 VBCs to send to his former patients and to hand-out to his current patients for the purpose of promoting new patient referrals. He has a printable "Complimentary Exam" certificate on his VBC to monitor the results. Dr. Waring said, "I know we get a lot of business directly from the VBC because people bring in the certificates. And, it is a contemporary way to communicate, much better than a paper card. I just reordered another 15,000 VBCs."
Rick Mylenbusch, Infinite Marketing's COO, says the VBC is not just for small businesses and professionals. He said, "We have a distributor in Florida, Holly Woolsey, who has written three different orders for Port Canaveral to promote their cargo and cruise ship business". The Port previously used a glossy, 48-page brochure costing $8.00 each to hand-out at trade shows. The Port's Director of Marketing said she was tired of seeing her beautiful brochure tossed in the trash before people got to the end of the aisle. Now, they use the VBC, which cost less than $2.00, yet has a video message on it from the Port CEO, the web and e-mail links, and the entire 48-page brochure. Bill Butler, a VBC Distributor in New Jersey says he is having excellent results with retail businesses. Butler has clients ranging from a Window retailer to a motorcycle dealer who reordered 1,000 VBCs a month after he received his initial order. Pat Barrett, owner of Level 10 Power, a high performance transmission shop, said "This is the greatest marketing tool I've ever seen. It is perfect to add to our parts mail order business, when we ship out an order." Infinite marketing provides a complete turn-key distributorship package for $14,900 (at publication time). The package includes all the video equipment, a five-day training class, and marketing materials. To learn more about the VBC Distributorship, contact Infinite Marketing at 888-596-7353. |